Building blocks of e-commerce
نویسندگان
چکیده
منابع مشابه
Identification of factors influencing building initial trust in e-commerce
Nowadays, consumer trust is identified as one of the most important factors in electronic commerce (e-commerce) growth. This has led much research to investigate the role of trust in e-commerce and determine the factors which influence trust in this area. This paper explores factors which are engaged in building initial consumer trust in online shopping when a consumer wants to buy from a websi...
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ژورنال
عنوان ژورنال: Sadhana
سال: 2005
ISSN: 0256-2499,0973-7677
DOI: 10.1007/bf02706240